stephanie dufrane stephanie dufrane

RIP Sonic logo?

In today’s world of scrolls, swipes, and sound-on video, how your brand sounds has become as important as how it looks. But when people hear “sonic branding”, many still think of corny jingles, awkward stingers, or a 5-note melody dropped at the end of a commercial. That thinking is stuck in the past.

It’s time to rebrand sonic branding itself.

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